The Sugar Tax Explained
The Soft Drinks Industry Levy, nicknamed the Sugar Tax, was launched in April 2018. The levy targets the producers and importers of sugary soft drinks to encourage them to remove added sugar. iPro Sport is the only naturally sweetened hydration sports drink not affected by the levy.
What The Experts Say
The Government recommends that natural sugars and added sugar should not total more than 5% of your daily energy (calories) intake. An excessive intake of calories can cause weight gain. iPro Sport contains Stevia, a natural sweetener containing zero calories.
Our Fight Against Sugar
“Salford Community Leisure recently took the stance to remove high sugar products from it's centres and where possible provide healthier alternatives to our customers. iPro Sport meets all of our requirements...” Mark Chew (Head of Sport & Leisure) Salford Community Leisure.
8th April 2019
Hydration, hydration, hydration: The key to optimal running performance
What comes to mind when we first think of running are the words: distance, pace, and strength.
28th March 2019
Teacher who drank at least SIX energy drinks a day claims the chemicals they contain have eaten away at his tongue
A teacher who consumed at least six energy drinks per day has shared a shocking image of his blistered and peeling tongue.
6th March 2019
Almost 9 out of 10 child hospital tooth extractions due to decay
PHE is encouraging parents to swap children's sugary foods and drinks for healthier alternatives and protect children’s teeth by using fluoride toothpaste.